Immersive Experience Room

Designed as one of the largest immersive experience rooms in Europe and representing a “first” in Turkey, the Immersive Experience Room is equipped with 30 4K projectors. With an area of 400 square meters, this special space provides a spacious atmosphere of discovery and is an ideal place to host different exhibitions, launches and events with its wide entrance design and flexible arrangement options.


Thanks to 360-degree wall and floor projection mapping technology, it offers an impressive visual feast that makes visitors a part of the content.


What's in the Immersive Experience Room right now?


Van Gogh’s artworks and life are transformed into a four-part spatial narrative, with digital interpretations and futuristic predictions. We begin by stepping into his subconscious and then witness the beginnings of his career. We follow the sunlight with him to the South, where he paints many signature works. His manic episodes take us to his hospital room in Saint Rémy, where he recreates endless scenery through his confinement window. The first part of the journey ends as through his eyes, paintings turn into living sceneries and futuristic 3D environments. The experience continues with its final scene in the Hyper Reality Room.


Part 1


Subconsciousness / Life fragments / Nuenen / Paris / Japonaiserie / Arles
Part 1 Subconsciousness / Life fragments / Nuenen / Paris / Japonaiserie / Arles We begin with Van Gogh’s subconscious, moving through key periods of his life with his letters, sketches, and brushstrokes as guides. His portraits of workers, the influence of Japanese art, and his Paris years unfold gradually. We even step into works like The Potato Eaters and Almond Blossoms to experience them as if inside the paintings.

Part 2


Travelling South / Arles / Depression / Manic Episode / Cutting the Ear / Saint Rémy / Saint Paul Asylum
This part traces Van Gogh’s move southward “in search of light.” We follow him through the fields of Arles, step into his Bedroom in Arles and Sunflowers, and witness visionary interpretations of his style—fractals in sunflowers, or psychedelic corridors of Saint Paul. Through sound and color, we reimagine moments like the aftermath of cutting his ear.

Part 3


Saint Paul Asylum / Saint Rémy / His Unique Style / Expressionism / Living Paintings / Imaginary Landscapes
Here, his signature works—Starry Night, Starry Night Over the Rhone, Wheatfields with Crows—come alive as immersive landscapes. Paintings blend into abstract, dreamlike worlds, pulling us into futuristic environments.

Van Gogh: An Immersive Journey


14 min 44 sec

Direction & Design: Nohlab
Premiere: Royal Dublin Society, Dublin, Ireland (2022)
Visual Artists: Nohlab, Alexandre Le Guillou, Berkay Türk, Cue Istanbul, Emre Bayar, Motionmatik
Machine Learning & Creative Coding: Hakan Gündüz
Original Music & Sound Design: Gökalp Kanatsız
Technical Content Direction: Fehmican Gözüm
Commissioned by: Theatre of Light
Creative Producer for the Exhibition: Özde Karadağ
Operational Support: Barış Çokgür